- BoxCast announced the acquisition of $20 Million Funding.
- The funding was led by Updata Partners and Shure.
- The company will use the funding for the expansion of the business.
BoxCast is a streaming platform that makes it easy for organizations to deliver live, HD video to anyone, anywhere, on any device. Co-Founded in 2013 by Gordon Daily, now the CEO of the Company based in Cleveland, Ohio. Streaming was a cumbersome task without professional help as Daily claimed back in 2013 “streaming wasn’t something that everyone understood”.
Therefore, to make it more accessible and easier for a user to stream their desired content, Daily launched BoxCast.
BoxCast raises $20 Million
Now the Company has received a hefty backing in monetary funds. The company announced that it has raised $20 Million in Series A funding. The funding was led by Updata Partners with participation from Audio Equipment Manufacturing Titan Shure.
BoxCast has launched several different devices that encode and stream content.
Daily claimed the “small box” is a fragment of the wide ecosystem offered by BoxCast. The device supports 1080p broadcasting to popular streaming platforms such as Facebook Live, YouTube and can even stream to the user’s own website. Apart from streaming additional features such as analytics, the scoreboard for game streaming, and event ticketing for exclusive content.
Pricing starts at $99 per month for the company’s “essential” streaming plan. Users can also purchase a BoxCast proprietary encoder for $399 which lets users stream from an iOS device.
Content on BoxCast
BoxCast now lives streaming millions of events per year ranging from sports to religious services. It also offers virtual Safaris offered by Sri Lanka’s tourism board.
BoxCast is on rising due to the recent COVID-19 pandemic where in-person events are strictly prohibited. Daily said Live-Streaming will be a valuable tool to reach audiences who can’t attend and to promote your business or organization with a different approach to the promotion.
COO Sam Brenner added that “BoxCast employed fewer than 40 people before the pandemic, the team has grown to 56, and will likely double within the next 12 months”.