Guide to Push Notifications: Includes Resources, Articles, Tools, and Case Studies
This guide to push notifications is a result of requests that we have received on our social media channels and readers emailing us to create a comprehensive list of resources, articles, and tools to help them create an effective strategy for push notifications. Push notifications can be a cornerstone of the effective implementation of your mobile app marketing strategy. You can build a long-lasting and meaningful relationship with your app users through push notifications. So, let’s get started.
Key Take-Aways from this Guide to Push Notifications
- Know what Push notification is and how you can use it in your mobile apps.
- Must-read articles about Push notifications.
- Tools that you can use for implementing push notifications.
- Links to some interesting case studies on popular apps.
Resources
- Documentation on Push Notifications By Google
- Documentation on Push Notifications By Apple
- What is push notifications? Beginners guide to Push notification By Localytics
- Another detailed article about What are push notifications By OneSignal
- 35 Tips for Push Notifications By Clever Tap
- 5 Best Practices for Push Notification By LeanPlum
Articles & Analysis
- Optimising Notification Timing By Kevin Kahan
- Rich Push Notifications By Eric Arline
- Which push notification tools you should use? By Diana Smith
- 10 Most Popular Push Notification Services By Logan Merrick
Tools
Here is a list of most popular and widely used push notification tools.
Localytics
Localytics is a lifecycle analytics & engagement platform for web and mobile apps. It automates and optimizes every stage of the app lifecycle.
Urban Airship
Urban Airship helps brands engage their mobile users and build high-value relationships from the moment customers download an app.
Push Woosh
Push Woosh is a free unlimited cross-platform for push notifications. Supporting major mobile platforms with easy integration.
Kahuna
Kahuna provides intelligent mobile marketing software that enables marketers to delight customers and drives mobile engagement.
StreetHawk
StreetHawk is a mobile engagement platform. From simple push notifications to comprehensive user lifecycle management and user insights.
OneSignal
OneSignal provides Push Notification delivery and automation. SDKs for iOS, Android, Amazon, Phone, Unity 3D, Phonegap and more.
Case Studies
- Airbnb’s Secret UX Recipies By Stefan Bhagwandin
- Seven most creative push notifications By Stefan Bhagwandin
- Pixowl Case Study
- Building deeper community at ProductHunt by using notifications
- How Princeton Review improved there conversion
- Case Study on Priceline By Localytics
- Case Study on Grindr App By Localytics
- DeliveryHero Re-engagement Case Study by Localytics
Thank You Note
You can connect and say thanks to these lovely people who have written some of the articles quoted in this guide to push notifications.
Are we missing any tools, resources, or articles in this guide to push notifications? If, yes then please leave a message in the comments and we will include it in this guide. Thanks for your help in advance.
Disclaimer: The content, image and any other material mentioned in this article are the property of respective owners of those brands, people, and companies.
