• Guest Post   |
  • Submit App Review   |
  • Submit PR   |
  • Advertise   |
  • Contact Us
  • Login
No Result
View All Result
Advertisement
Mobile App Development | Design | Marketing Magazine: Appedus
Subscribe
  • Home
  • App Development
  • App Marketing
    • All
    • App Onboarding
    • App Store Optimisation
    • App User Engagement
    • Push Notifications
    How-to-Create-a-Mobile App-Marketing-Strategy-That-Works-appedus

    How to Create a Mobile App Marketing Strategy That Works

    How-to-Monetize-Your-Mobile-App-Strategies-for-Success-Appedus

    How to Monetize Your Mobile App: 5 Best Strategies for Success in 2023

    App-Analytics-and-Data-Driven-Insights-Appedus

    Marketing 101 : Top App Analytics and Data-Driven Strategies

    In-app-purchases-and-in-app-subscriptions-Appedus

    In-App Purchases and Subscriptions

    Trending Tags

      • App Store Optimisation
      • App User Engagement
      • App Push Notifications
      • App Onboarding
      • App Analytics
    • App Design
    • App Reviews
      • All
      • Books & Reference
      • Business
      • Dating
      • Education
      • Finance
      • Fitness
      • Food & Drink
      • Health
      • iOS apps
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
      • Utilities
      • Video Editing
      The-future-of-mobile-virtual-events-and-webinars-appedus

      The Future of Mobile Virtual Events and Webinars

      The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

      The Rise of Mobile Payment and Financial Apps

      Adverse Effects Of UV Radiation

      6 Adverse Effects Of UV Radiation

      6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

      6 Best iOS Productivity Apps You Can’t Live Without

      7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

      7 Reasons Why Every Business Should Be Mobile-Friendly

      The-top-ten-mobile-apps-all-travellers-should-use-appedus

      The top ten mobile apps all travelers should use

      5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

      5 Ways To Promote Your Mobile App In A Smarter Way

      What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

      What To Do If Your Cell Phone Is Lost or Stolen

      Free-Android-Meme-Maker-Appedus

      5 Best Free Android Meme Maker

      Trending Tags

      • Travel
      • fitness
      • Video Editing app
      • Utilities
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
    • App Events
    • Exclusive
    • Home
    • App Development
    • App Marketing
      • All
      • App Onboarding
      • App Store Optimisation
      • App User Engagement
      • Push Notifications
      How-to-Create-a-Mobile App-Marketing-Strategy-That-Works-appedus

      How to Create a Mobile App Marketing Strategy That Works

      How-to-Monetize-Your-Mobile-App-Strategies-for-Success-Appedus

      How to Monetize Your Mobile App: 5 Best Strategies for Success in 2023

      App-Analytics-and-Data-Driven-Insights-Appedus

      Marketing 101 : Top App Analytics and Data-Driven Strategies

      In-app-purchases-and-in-app-subscriptions-Appedus

      In-App Purchases and Subscriptions

      Trending Tags

        • App Store Optimisation
        • App User Engagement
        • App Push Notifications
        • App Onboarding
        • App Analytics
      • App Design
      • App Reviews
        • All
        • Books & Reference
        • Business
        • Dating
        • Education
        • Finance
        • Fitness
        • Food & Drink
        • Health
        • iOS apps
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
        • Utilities
        • Video Editing
        The-future-of-mobile-virtual-events-and-webinars-appedus

        The Future of Mobile Virtual Events and Webinars

        The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

        The Rise of Mobile Payment and Financial Apps

        Adverse Effects Of UV Radiation

        6 Adverse Effects Of UV Radiation

        6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

        6 Best iOS Productivity Apps You Can’t Live Without

        7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

        7 Reasons Why Every Business Should Be Mobile-Friendly

        The-top-ten-mobile-apps-all-travellers-should-use-appedus

        The top ten mobile apps all travelers should use

        5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

        5 Ways To Promote Your Mobile App In A Smarter Way

        What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

        What To Do If Your Cell Phone Is Lost or Stolen

        Free-Android-Meme-Maker-Appedus

        5 Best Free Android Meme Maker

        Trending Tags

        • Travel
        • fitness
        • Video Editing app
        • Utilities
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
      • App Events
      • Exclusive
      No Result
      View All Result
      Mobile App Development | Design | Marketing Magazine: Appedus
      No Result
      View All Result
      Home Featured

      Pakistan edtech startup Maqsad gets $2.1M pre-seed to make education more accessible

      According to Aziz, Maqsad would utilize the revenues to build in-house content, such as a production studio, academics, and animators, as well as to strengthen R&D and engineering.

      by Editorial Team
      September 21, 2021
      in Featured, Funding, News-Curated
      Reading Time: 4 mins read
      0
      Maqsad
      Share on FacebookShare on Twitter

      Table of Contents

      • Main Highlights
      • Benefits of using Maqsad
      • Maqsad’s Long term goals

      Main Highlights

      • Maqsad launched a $2.1 million pre-seed financing today to expand its content platform and invest in R&D.
      • For the next one to two years, the firm will focus on K-12 education in Pakistan, including 11th and 12th-grade math, with ambitions to expand into other STEM disciplines.
      • Maqsad’s platform, which offers a one-stop-shop for after-school academic content in English and Urdu, will be augmented by quizzes and other gamified elements that will work together to give individuals a tailored education.
      • Maqsad will deploy its mobile app, which is presently in development, in the coming months in Q4 2021 and has a waitlist for early access.

      Maqsad launched a $2.1 million pre-seed financing today to expand its content platform and invest in R&D. Indus Valley Capital led the pre-seed round, which was completed in three weeks via virtual meetings, with participation from Alter Global, Fatima Gobi Ventures, and other angel investors from Pakistan, the Middle East, and Europe.

      According to Aziz, Maqsad would utilize the revenues to build in-house content, such as a production studio, academics, and animators, as well as to strengthen R&D and engineering. For the next one to two years, the firm will focus on K-12 education in Pakistan, including 11th and 12th-grade math, with ambitions to expand into other STEM disciplines, Aziz said.

      Taha Ahmed and Rooshan Aziz quit their careers in strategy consulting and investment banking in London earlier this year to launch Maqsad, a mobile-only education platform company in Pakistan with the objective of “making education more accessible to 100 million Pakistani students.”

      Growing up in Karachi, childhood friends Ahmed and Aziz are aware of the problems with Pakistan’s education system, which is particularly harsher for people who do not live in big cities (the country’s student-teacher ratio is 44:1). Pakistani children are four times less likely to attend school for every kilometer between school and home, according to Maqsad co-founder Aziz.

      Benefits of using Maqsad

      Maqsad’s platform, which offers a one-stop-shop for after-school academic content in English and Urdu, will be augmented by quizzes and other gamified elements that will work together to give individuals a tailored education. According to Aziz, one of the platform’s features is adaptive testing, which changes the difficulty level of a question based on user replies.

      In Urdu, the term “maqsad” signifies “purpose.” “We think that everyone has a purpose in life. Maqsad’s objective is to help Pakistani students achieve this goal, whether they are from an urban center like Lahore or a rural hamlet in Sindh. “Maqsad believes in equal opportunity for all,” Aziz added. Given that mobile accounts for 95 percent of broadband users in Pakistan, they are developing a mobile-first platform. Aziz noted that most other platforms are not mobile-optimized.

      “It is much more than just ensuring that kids pass their examinations. We aim to initiate a revolution in the way Pakistani kids learn, moving away from rote memorization and toward true comprehension,” said co-founder Taha Ahmed, a former strategy consultant at LEK.

      Maqsad team

      According to Aziz, the firm performed short tests in April and May before launching full-scale operations on July 26. Maqsad will deploy its mobile app, which is presently in development, in the coming months in Q4 2021 and has a waitlist for early access. Students’ struggles in the early days of the epidemic inspired us to launch a pilot. Aziz continued, “With encouraging early momentum and user input, the enormity of the possibility to digitize the education industry became extremely obvious.”

      The COVID-19 epidemic changed the education sector, igniting global edtech firms that made online education more accessible to a larger audience, such as in India and Indonesia, according to Aziz. According to Aziz, the education sector in Pakistan is about $12 billion and is expected to grow to $30 billion by 2030.

      Maqsad’s Long term goals

      Aziz stated that the firm’s long-term ambitions include establishing the company as a hybrid center offering online and offline courses like Byju’s and Aakash, as well as expanding adult classes like MasterClass.

      “Maqsad founders’ profound grasp of the problem, innovative strategy to tackle it, and passion for impact immediately persuaded us,” said Aatif Awan, founder and managing partner of Indus Valley Capital.

      “Pakistan’s edtech potential is one of the world’s largest, and we are delighted to support Maqsad in delivering tech-powered education that levels access, quality, and across Pakistan’s youth and generates long-term social change,” said Ali Mukhtar, general partner of Fatima Gobi Ventures.

      mm

      Editorial Team

      We at Appedus are a group of digital nomads aggregating, writing, and publishing the best of the tech news in the mobile app ecosystem. Our constant endeavor is to get the most actionable news for you to use.

      Next Post
      Duolingo App Review

      Duolingo App Review 2021 | Education app

      Weekly Newsletter

      Top Apps This Week

      The-Top-Mobile-App-Trends-to-Watch-for-in-2023-appedus
      Featured

      The Top Mobile App Trends to Watch for in 2023

      by Editorial
      March 2, 2023

      In this article, we will explore the top mobile app...

      Read more
      The-future-of-mobile-virtual-events-and-webinars-appedus

      The Future of Mobile Virtual Events and Webinars

      February 22, 2023
      The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

      The Rise of Mobile Payment and Financial Apps

      February 17, 2023
      Load More

      About Us

      Mobile App Development | Design | Marketing Magazine: Appedus

      Appedus is a mobile app ecosystem focused news publishing platform which covers various topics like app design, app development, app marketing and other relevant news, views or opinions. We also publish industry insights, e-books, developer interviews and e-magazines. You can get in touch with us on hola@appedus.com or you can snail mail us at

      Medianiti Ltd. Brooklands Business Park, Wellington Way, Weybridge KT13 0TT, United Kingdom

      Latest Articles & News

      Advantage-of-App Event API-in-2023-appedus

      Advantage of App Event API in 2023?

      May 22, 2023
      Tech-Industrys-Shakeup-Unveiled-Transformative-Tech-Industry-Layoffs-2023s-and-the-Rise-of-Resilience-appedus

      Tech Industry’s Shakeup Unveiled: Transformative Tech Industry Layoffs 2023’s and the Rise of Resilience

      May 17, 2023

      Important Links

      • Guest Post
      • Submit App Review
      • Submit PR
      • Mobile App Marketing
      • Mobile App Reviews | Top Android & iOS app reviews
      • Top Apps
      • Curated News
      • Advertise
      • Contact Us

      Subscribe

      • About Appedus
      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      No Result
      View All Result
      • About Appedus
      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      Welcome Back!

      OR

      Login to your account below

      Forgotten Password?

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
      Go to mobile version