Main Highlights
- MindTickle announced an additional $100 million in Series E investment at a value of $1.2 billion led by SoftBank Vision Fund 2.
- Mindtickle’s valuation of $1.2 billion has nearly quadrupled since its last financing round in November 2020.
- According to Mindtickle, the intersection of these two investment areas is spawning the sales readiness category.
- The Mindtickle sales preparation platform enables revenue teams to improve organizational performance by combining sales enablement, content management, conversation intelligence, performance analytics, and coaching tools.
MindTickle, a software firm located in Pune and San Francisco that delivers sales preparation technology, announced an additional $100 million in Series E investment at a value of $1.2 billion led by SoftBank Vision Fund 2. Existing investors Norwest Venture Partners, Canaan, NewView Capital, and Qualcomm Ventures also participated in this round of investment. Mindtickle announced that it has now raised a total of $281 million.
Krishna Depura, Deepak Diwakar, and Nishant Mungali started the company in 2011. Mindtickle has officially joined the coveted unicorn club, which includes firms with a valuation of $1 billion or more. This year, it became the 20th unicorn in the Indian startup sector.
In terms of unicorns, this year has been a blockbuster for the Indian startup sector, with 2021 on course to break a new record. Mindtickle’s valuation of $1.2 billion has nearly quadrupled since its last financing round in November 2020.
Mindtickle’s investment comes at a time when market demand for sales preparedness technology is on the rise. The market for sales enablement technology is expected to reach $4.23 billion by 2027, while the market for conversation intelligence is expected to reach $13 billion by 2025.
How is the intersection beneficial?
According to Mindtickle, the intersection of these two investment areas is spawning the sales readiness category, as revenue executives and sales enablement experts want to consolidate these skills under one roof.
Mindtickle claims that their technology platform assists businesses in being ready to generate revenue by analyzing optimal sales behaviors, boosting seller knowledge and skillsets, and incorporating real-world feedback from client interactions
Mindtickle is the market-leading sales readiness platform, assisting revenue leaders at world-class companies such as Johnson & Johnson, Merck, Splunk, Snowflake, AppDynamics, Wipro, pagerduty, and Juniper Networks in preparing for revenue growth by increasing knowledge, understanding ideal sales behaviors, and adapting to change.
Mindtickle is used by dozens of Fortune 500 and Forbes Global 2000 businesses to define excellence, create expertise, align material, assess performance, and improve behavior across their sales departments. Top industry experts acknowledge Mindtickle as a market leader, and G2 ranks it as the #1 corporate software product and the #5 sales software product.
Mindtickle drives revenue growth and brand value for dozens of Fortune 500 and Global 2000 organizations, as well as hundreds of the world’s fastest-growing and most well-known technology firms.
“Revenue leaders understand that sales readiness is a mission-critical component of their strategy to consistently meet or exceed their goals,” said Krishna Depura, CEO and Co-founder of Mindtickle, adding, “They are taking more square ownership of these programs, and partnering with their sales enablement, revenue operations, and training teams to create a continuous state of excellence across the organization.”
Mindtickle Sales Revenue
The Mindtickle sales preparation platform enables revenue teams to improve organizational performance by combining sales enablement, content management, conversation intelligence, performance analytics, and coaching tools.
“We continue to be impressed by Mindtickle’s performance in creating and becoming a category leader in the sales readiness space,” said Munish Varma, Managing Partner, SoftBank Investment Advisers. “The product has become an essential part of any sales organization, and we are excited to support the company’s growth.”