• Guest Post   |
  • Submit App Review   |
  • Submit PR   |
  • Advertise   |
  • Contact Us
  • Login
No Result
View All Result
Advertisement
Mobile App Development | Design | Marketing Magazine: Appedus
Subscribe
  • Home
  • App Development
  • App Marketing
    • All
    • App Onboarding
    • App Store Optimisation
    • App User Engagement
    • Push Notifications
    How-to-Create-a-Mobile App-Marketing-Strategy-That-Works-appedus

    How to Create a Mobile App Marketing Strategy That Works

    How-to-Monetize-Your-Mobile-App-Strategies-for-Success-Appedus

    How to Monetize Your Mobile App: 5 Best Strategies for Success in 2023

    App-Analytics-and-Data-Driven-Insights-Appedus

    Marketing 101 : Top App Analytics and Data-Driven Strategies

    In-app-purchases-and-in-app-subscriptions-Appedus

    In-App Purchases and Subscriptions

    Trending Tags

      • App Store Optimisation
      • App User Engagement
      • App Push Notifications
      • App Onboarding
      • App Analytics
    • App Design
    • App Reviews
      • All
      • Books & Reference
      • Business
      • Dating
      • Education
      • Finance
      • Fitness
      • Food & Drink
      • Health
      • iOS apps
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
      • Utilities
      • Video Editing
      Feature-image-appedus

      Supercharge Your Fitness Journey with ‘Workout From Home’ by Dejan Nakarada-Kordic

      The-future-of-mobile-virtual-events-and-webinars-appedus

      The Future of Mobile Virtual Events and Webinars

      The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

      The Rise of Mobile Payment and Financial Apps

      Adverse Effects Of UV Radiation

      6 Adverse Effects Of UV Radiation

      6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

      6 Best iOS Productivity Apps You Can’t Live Without

      7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

      7 Reasons Why Every Business Should Be Mobile-Friendly

      The-top-ten-mobile-apps-all-travellers-should-use-appedus

      The top ten mobile apps all travelers should use

      5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

      5 Ways To Promote Your Mobile App In A Smarter Way

      What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

      What To Do If Your Cell Phone Is Lost or Stolen

      Trending Tags

      • Travel
      • fitness
      • Video Editing app
      • Utilities
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
    • App Events
    • Exclusive
    • Home
    • App Development
    • App Marketing
      • All
      • App Onboarding
      • App Store Optimisation
      • App User Engagement
      • Push Notifications
      How-to-Create-a-Mobile App-Marketing-Strategy-That-Works-appedus

      How to Create a Mobile App Marketing Strategy That Works

      How-to-Monetize-Your-Mobile-App-Strategies-for-Success-Appedus

      How to Monetize Your Mobile App: 5 Best Strategies for Success in 2023

      App-Analytics-and-Data-Driven-Insights-Appedus

      Marketing 101 : Top App Analytics and Data-Driven Strategies

      In-app-purchases-and-in-app-subscriptions-Appedus

      In-App Purchases and Subscriptions

      Trending Tags

        • App Store Optimisation
        • App User Engagement
        • App Push Notifications
        • App Onboarding
        • App Analytics
      • App Design
      • App Reviews
        • All
        • Books & Reference
        • Business
        • Dating
        • Education
        • Finance
        • Fitness
        • Food & Drink
        • Health
        • iOS apps
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
        • Utilities
        • Video Editing
        Feature-image-appedus

        Supercharge Your Fitness Journey with ‘Workout From Home’ by Dejan Nakarada-Kordic

        The-future-of-mobile-virtual-events-and-webinars-appedus

        The Future of Mobile Virtual Events and Webinars

        The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

        The Rise of Mobile Payment and Financial Apps

        Adverse Effects Of UV Radiation

        6 Adverse Effects Of UV Radiation

        6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

        6 Best iOS Productivity Apps You Can’t Live Without

        7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

        7 Reasons Why Every Business Should Be Mobile-Friendly

        The-top-ten-mobile-apps-all-travellers-should-use-appedus

        The top ten mobile apps all travelers should use

        5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

        5 Ways To Promote Your Mobile App In A Smarter Way

        What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

        What To Do If Your Cell Phone Is Lost or Stolen

        Trending Tags

        • Travel
        • fitness
        • Video Editing app
        • Utilities
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
      • App Events
      • Exclusive
      No Result
      View All Result
      Mobile App Development | Design | Marketing Magazine: Appedus
      No Result
      View All Result
      Home Design

      5 E-Commerce App Design Tips That You Cant Miss

      by Denis Zabelin
      February 5, 2018
      in Design, App Designers, Exclusive Articles, Featured
      Reading Time: 5 mins read
      0
      e-commerce app design
      Share on FacebookShare on Twitter

      Table of Contents

      • 5 E-Commerce App Design Tips To Improve CX for Your eCommerce app
        • 1. UI Simplicity
        • 2. Product before design
        • 3. Smooth navigation
        • 4. Signup and checkout process minimization
        • 5. Strong web app security
        • e-Commerce app design principles: In a nutshell  

      5 E-Commerce App Design Tips That You Can’t Miss

      It is an open secret that mobile eCommerce (or put simply, mCommerce) has been gaining more popularity in recent years. According to stats, by the end of 2018 mobile devices will account for 27% of overall US retail eCommerce market share. First off, let’s have a closer look at mCommerce landscape of now.   

      The ways customers do mobile shopping

      There are two usual ways to access some eCommerce content on the Internet using mobile devices – via mobile website and with the help of mobile apps. While a mobile website is just an alternative version of the original site, meaning you have to use your mobile browser to reach it. The only distinctive feature here is responsive design enabling this mobile website to be displayed on various mobile gizmos and adjusted to different screen sizes and layouts.

      In the meantime, mobile apps are specifically designed downloadable applications with their own functionality that get installed on mobile gadgets. According to a recent study by eMarketer, mobile users prefer spending most of their time online utilizing apps. No wonder why developers and designers start crafting multiple mobile apps to cater to tablet and smartphone users’ evolving needs.  

      Why great UI design is needed for your eCommerce store

      Since mobile shoppers are opting for special mobile apps, marketers keep questioning if eCommerce apps are efficient for online business. Flurry comes up with a definite positive answer (please, see the infographics below). Moreover, shopping apps prevail here with groundbreaking 54% showing a stable 6% YoY growth.

      flurry

      So it becomes quite obvious why any eCommerce store owner should power up his website with an actionable mobile app. That is where effective UI design comes into play. An appealing interface appearance is the very first thing mobile customers see when they visit your web store. That is why their first impressions and experience are of utmost importance for further business success.

      To start with, never underestimate your prospective customers as they have evolved greatly so far. Either have your competitors. The only way to stay ahead of the curve is to improve the shoppers experience by implementing smart-looking design for your mobile app.

      5 E-Commerce App Design Tips To Improve CX for Your eCommerce app

      Since outdated solutions won’t do, here are 5 tips to help you drive more traffic to your online store by employing actionable UI design.    

      1. UI Simplicity

      A landing or a homepage overloaded with tons of images, text blocks, videos and menu options is a very sad though a commonplace picture of today’s eCommerce mobile apps design. So it is crystal clear that the first thing to do is to simplify your app user interface. It holds true especially for the newcomers to your web store. The initial UX they acquire is beyond any price, so make sure your starting page/main menu looks concise yet eye-catching. However, simple should not be treated as primitive. While prototyping your eCommerce app, think twice which content is relevant for a mobile version and what can be eluded.

      2. Product before design

      No matter how great-looking your UI design is, it will surely turn out to be a damp squib without your brand in mind. Design experts are unanimous that multiple imagery displayed holus bolus on a smartphone screen is treated as a mere advertisement. Your UI design is meant to highlight your commercial offer. Period. So set your online business priorities to realize what exactly your eCommerce website visitors want to see first when they use your mobile app. The whole range of the products you are going to offer to your customers must be showcased in a vivid and efficient manner. It guarantees the lead conversion growth since the online shoppers can observe all the products at a time. Bear in mind though, it works pure and simple only when you run a startup with a small number of product items. If your assortment is rather extended, you need to orchestrate it first and put all the items into several categories. This approach in design does strike gold with UX improvement. For instance, your mobile app users find it handy to start with choosing one of three generic categories like Men’s, Women’s, Kids’ wearables, appliances, you name it.

      3. Smooth navigation

      Easy-to-navigate UI design can contribute significantly to the increase of customer satisfaction and enhanced UX. This is indeed a matter of concern for UI designers, for mobile users have no mouse or physical keyboard to help them out with their shopping needs. So the indispensable thing here is touch optimization. First, redesign all the menus, buttons and fields to be quick to touch and to scroll. Secondly, how you can improve your mobile customers UX is to make all the product images zoomable. Unlike brick-and-mortar goers, website visitors just can’t touch and try on the things they like in your store. That is why, a zoom feature is invaluable for streamlining UI design as it provides online shoppers with insights on your product details, like color, size, material, texture, etc.

      4. Signup and checkout process minimization

      People hate undergoing a long registration procedure on a website with numerous fields required to be filled in. The same holds true when they have to give their contact details, address, credit card info and whatnot after shopping cart is through. Mobile users are way too much mad with these futile processes. Reconsider your mobile UI design if you get the same pitfalls, so to reduce superfluous fields and therefore benefit from stronger customer retention and better UX. Make it possible for you web store visitors to sign up via social media accounts, enable Save and Favorites options in case shoppers prefer finalizing their purchases later from desktops and provide clearly seen pricing and shipping data.

      5. Strong web app security

      The last but not the least things to consider is keeping your online customers away from dangers of security risks. Any eCommerce store shopper must be 100% assured that all the transactions on your site are hands-down safe. Does it have anything in common with UI designers’ responsibilities? Sure thing. Cybersecurity spells confidence and beefs up drastically your customers’ experience. While finding vulnerabilities is primarily a development, tech or QA depts’ objective, designers in the meantime can provide your customers with explicit registration and payment methods info, personal and financial data encryption guarantee and trustworthy Contact Us page, to name a few. All these will definitely help forge healthy relationships with your mobile customers.   

      [box type=”shadow” align=”” class=”” width=””]

      e-Commerce app design principles: In a nutshell  

      To sum everything up, be aware of several following aspects while designing your mobile app UI that caters to surefire UX improvement of your online customers.  

      • Stick to keeping the four main UX principles, that is usability, utility, desirability, and accessibility.
      • Ensure simplified but not primitive design.
      • Deliver your brand value in a clear fashion.
      • Build strong cybersecurity for customers’ data.
      • Utilize only relevant visual components.
      • Make smooth web store navigation.

      [/box]

      Should you enjoy reading this article on e-commerce app design, please, feel free to visit my blog and stay tuned for new UI/UX design trends.

      mm

      Denis Zabelin

      Denis Zabelin is the founder of UX|UI design boutique agency DZ Crew. He is passionate about helping companies improve and scaling the user interface of their products by increasing the metrics of user success and engagement rate creating a stunning and considered UX design. Denis has worked with hundreds of innovative clients ranging in size and type from start-ups to Fortune 500.

      Next Post
      $5 Trillion Indian Market

      3 Strategies to Win in $5 Trillion Indian Market

      Weekly Newsletter

      Top Apps This Week

      Feature-image-appedus
      Featured

      Supercharge Your Fitness Journey with ‘Workout From Home’ by Dejan Nakarada-Kordic

      by Editorial
      September 30, 2023

      In recent years, the demand for fitness and wellness apps...

      Read more
      The-Top-Mobile-App-Trends-to-Watch-for-in-2023-appedus

      The Top Mobile App Trends to Watch for in 2023

      March 2, 2023
      The-future-of-mobile-virtual-events-and-webinars-appedus

      The Future of Mobile Virtual Events and Webinars

      February 22, 2023
      Load More

      About Us

      Mobile App Development | Design | Marketing Magazine: Appedus

      Appedus is a mobile app ecosystem focused news publishing platform which covers various topics like app design, app development, app marketing and other relevant news, views or opinions. We also publish industry insights, e-books, developer interviews and e-magazines. You can get in touch with us on hola@appedus.com or you can snail mail us at

      Medianiti Ltd. Brooklands Business Park, Wellington Way, Weybridge KT13 0TT, United Kingdom

      Latest Articles & News

      Feature-image-appedus

      Supercharge Your Fitness Journey with ‘Workout From Home’ by Dejan Nakarada-Kordic

      September 30, 2023
      Assessing-the-Risks-and-Realities-of-Accidents-Involving-Self-Driving-Trucks-Thehospitalitydaily

      AI Powered Truck Collision: Assessing the Risks and Realities of Accidents Involving Self-Driving Trucks

      September 29, 2023

      Important Links

      • Guest Post
      • Submit App Review
      • Submit PR
      • Mobile App Marketing
      • Mobile App Reviews | Top Android & iOS app reviews
      • Top Apps
      • Curated News
      • Advertise
      • Contact Us

      Subscribe

      • About Appedus
      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      No Result
      View All Result
      • About Appedus
      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      Welcome Back!

      OR

      Login to your account below

      Forgotten Password?

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
      Go to mobile version