Highlights:
- Productboard, a startup developing a DevOps orchestration system for enterprises.
- The startup raises $72 million in a series C round.
- The company’s funds will be put toward expanding its team and customer base while supporting product research and development.
- With Productboard, companies can consolidate support tickets, Slack messages, and sales conversations in a single dashboard.
Productboard is the product management system that helps organizations get the right products to market, faster. Productboard is the product management system that helps product teams get the right products to market, faster. Over 3,000 modern, product-led companies, like Zendesk, UiPath, and Microsoft, use productboard to understand what users really need, prioritize what to build next, and rally everyone around their roadmap.
Productboard Announces $72M in Series C Funding to Fuel Growth and Product Innovation.
Productboard, a startup developing a DevOps orchestration system for enterprises, today announced that it raised $72 million in a series C round. The company says that the funds will be put toward expanding its team and customer base while supporting product research and development.
An estimated 19% to 23% of software development projects fail, with that statistic holding steady for the past couple of decades, according to data compiled by Ask Wonder. Standish Group found that “challenged” projects — i.e., those that fail to meet scope, time, or budget expectations — account for about 52% of software projects. Often, a lack of user involvement, executive support, and clear requirements are to blame for missed benchmarks.
Optimizing product planning:
With Productboard, companies can consolidate support tickets, Slack messages, and sales conversations in a single dashboard. Moreover, they can categorize product ideas, requests, and feedback to route back to product teams for resurfacing down the road. You can highlight insights in each piece of user research or feedback. You can also link to a feature idea. Once approved by a manager, developers can indicate the importance of these features, rating them on a 0-3 scale.
Productboard also lets teams share product roadmaps to which they can add features and custom filters. Each roadmap is customizable to different audiences with leadership-, company-, delivery-, and customer-centric views. And companies can integrate roadmaps with existing workflows in Trello, GitHub, Jira, and other DevOps platforms.
Productboard’s other headlining feature is its product portal. This lets companies show which features are planned, what’s been launched, and user feedback. Productoard hosts Product boards can surface top-requested features. It can update customers about features that they requested. Moreover, it serves as an internal brainstorming board for developers.
“Productboard uses its own product … to showcase planned features and receive feedback from customers and prospects, which includes ways the company is incorporating AI and machine learning into the product