- Tappity makes educational videos for kids.
- Tappity has 1000+ educational videos.
- The company received $1.3 Million from 7 investors.
YouTube is the first thing that pops into anybody’s mind for gaining additional information. And the kids are no different. YouTube Kids do have some great informative videos, but their numbers are limited. With the goal of providing an alternative is Tappity, a digital educational startup now backed by $1.3 million in seed funding.
The video library provides engaging and interactive live-action videos that children enjoy while ensuring that the material itself is consistent with current standards of education.
Brief History of Tappity
CEO Chad Swenson, his partner, CTO Tanner Swenson, and CPO Lawrence Tran co-founded Tappity as a startup.
The concept for Tappity, as Chad describes, came from his interest in developing interactive learning environments that he developed. Eight years ago in a senior project, he designed an interactive experience to help students learn about evolution.
He started experimenting with various ideas in this field over the years. But he never intended them for anything on business size. He says he soon discovered that there might be an opportunity to create content based on next-generation science standards (NGSS).
The set of standards of K-12 science content that were founded by a group of many U.S. states. And its implementation is now increasing across the U.S.
Tappity’s focus on Child development
Over the course of a couple of years. Tappity has developed tools that make the development of interactive, educational video content easier and more effective. Today, with thousands of videos, the library contains over 200 science lessons for children aged 4 to 10.
Tappity modified some lessons to include offline activities because of the COVID pandemic. And the related screen tiredness that comes from virtual education. Activities such as drawing with paper and pens for example.
And on Sundays, Tappity offers parents and kids to do more involved things together, such as baking cookies that you transform into Pangea or building a volcano.
Fundings for Tappity
When the team of three applied to startup accelerator Y Combinator. Due to its in-app subscription prices that cost about $9 per month, Tappity was small but profitable.
Today, the business has over 5,000 paying clients and over 20,000 active users on a weekly basis. Among many have completed 30 million lessons collectively to date.
Y Combinators, Mystery Science founder Keith Schacht, Toca Boca founder Björn Jeffery, Lighter Capital (Yun-Fang Juan), former Spotify CTO Andreas Ehn, Fairchild Fund, 18 Ventures, and AltaIR, now raised a seed round of $1.3 million for the company.
