• Guest Post   |
  • Submit App Review   |
  • Submit PR   |
  • Advertise   |
  • Contact Us
  • Login
No Result
View All Result
Advertisement
Mobile App Development | Design | Marketing Magazine: Appedus
Subscribe
  • Home
  • App Development
  • App Marketing
    • All
    • App Onboarding
    • App Store Optimisation
    • App User Engagement
    • Push Notifications
    How-to-Create-a-Mobile App-Marketing-Strategy-That-Works-appedus

    How to Create a Mobile App Marketing Strategy That Works

    How-to-Monetize-Your-Mobile-App-Strategies-for-Success-Appedus

    How to Monetize Your Mobile App: 5 Best Strategies for Success in 2023

    App-Analytics-and-Data-Driven-Insights-Appedus

    Marketing 101 : Top App Analytics and Data-Driven Strategies

    In-app-purchases-and-in-app-subscriptions-Appedus

    In-App Purchases and Subscriptions

    Trending Tags

      • App Store Optimisation
      • App User Engagement
      • App Push Notifications
      • App Onboarding
      • App Analytics
    • App Design
    • App Reviews
      • All
      • Books & Reference
      • Business
      • Dating
      • Education
      • Finance
      • Fitness
      • Food & Drink
      • Health
      • iOS apps
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
      • Utilities
      • Video Editing
      The-future-of-mobile-virtual-events-and-webinars-appedus

      The Future of Mobile Virtual Events and Webinars

      The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

      The Rise of Mobile Payment and Financial Apps

      Adverse Effects Of UV Radiation

      6 Adverse Effects Of UV Radiation

      6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

      6 Best iOS Productivity Apps You Can’t Live Without

      7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

      7 Reasons Why Every Business Should Be Mobile-Friendly

      The-top-ten-mobile-apps-all-travellers-should-use-appedus

      The top ten mobile apps all travelers should use

      5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

      5 Ways To Promote Your Mobile App In A Smarter Way

      What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

      What To Do If Your Cell Phone Is Lost or Stolen

      Free-Android-Meme-Maker-Appedus

      5 Best Free Android Meme Maker

      Trending Tags

      • Travel
      • fitness
      • Video Editing app
      • Utilities
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
    • App Events
    • Exclusive
    • Home
    • App Development
    • App Marketing
      • All
      • App Onboarding
      • App Store Optimisation
      • App User Engagement
      • Push Notifications
      How-to-Create-a-Mobile App-Marketing-Strategy-That-Works-appedus

      How to Create a Mobile App Marketing Strategy That Works

      How-to-Monetize-Your-Mobile-App-Strategies-for-Success-Appedus

      How to Monetize Your Mobile App: 5 Best Strategies for Success in 2023

      App-Analytics-and-Data-Driven-Insights-Appedus

      Marketing 101 : Top App Analytics and Data-Driven Strategies

      In-app-purchases-and-in-app-subscriptions-Appedus

      In-App Purchases and Subscriptions

      Trending Tags

        • App Store Optimisation
        • App User Engagement
        • App Push Notifications
        • App Onboarding
        • App Analytics
      • App Design
      • App Reviews
        • All
        • Books & Reference
        • Business
        • Dating
        • Education
        • Finance
        • Fitness
        • Food & Drink
        • Health
        • iOS apps
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
        • Utilities
        • Video Editing
        The-future-of-mobile-virtual-events-and-webinars-appedus

        The Future of Mobile Virtual Events and Webinars

        The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

        The Rise of Mobile Payment and Financial Apps

        Adverse Effects Of UV Radiation

        6 Adverse Effects Of UV Radiation

        6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

        6 Best iOS Productivity Apps You Can’t Live Without

        7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

        7 Reasons Why Every Business Should Be Mobile-Friendly

        The-top-ten-mobile-apps-all-travellers-should-use-appedus

        The top ten mobile apps all travelers should use

        5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

        5 Ways To Promote Your Mobile App In A Smarter Way

        What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

        What To Do If Your Cell Phone Is Lost or Stolen

        Free-Android-Meme-Maker-Appedus

        5 Best Free Android Meme Maker

        Trending Tags

        • Travel
        • fitness
        • Video Editing app
        • Utilities
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
      • App Events
      • Exclusive
      No Result
      View All Result
      Mobile App Development | Design | Marketing Magazine: Appedus
      No Result
      View All Result
      Home E-Commerce

      The Growth of Mobile E-Commerce 101

      by Catrano
      February 18, 2023
      in E-Commerce, Featured, Market Analysis
      Reading Time: 4 mins read
      0
      The-growth-of-mobile-e-commerce-Appedus

      Source : Google Images

      Share on FacebookShare on Twitter

      Mobile E-Commerce is the future of retail. From smartphones to tablets, consumers are turning to mobile for their shopping needs. Here are five statistics that prove e-commerce is taking over brick-and-mortar shopping. The growth of mobile e-commerce has been exponential in the past few years. With more than a billion mobile users and a growing number of mobile transactions each year, it’s clear that mobile e-commerce is here to stay. If you’re wondering how this transformation will affect your business, read on for insight into marketing strategies and ways to drive revenue from this channel.

      Consumers are buying more and more

      Since the start of the e-commerce revolution, consumer spending on all digital channels has grown at a rapid pace. In 2017, U.S. consumers spent $209.8 billion on digital channels, up from $102 billion in 2009. And this is expected to increase in the coming years. Businesses that fail to adapt risk losing customers and revenue from this channel.

      Mobile E-Commerce
      Source : Google Images

      Digital wallet usage is on the rise

      With the growth of e-commerce comes the need for secure payment channels for consumers to use when making purchases online. Consumers are looking for secure ways to buy, and digital wallets are becoming increasingly popular. A recent study found that roughly 50% of U.S. consumers have used a digital wallet to make a purchase online, but usage is expected to increase significantly in the coming years.

      Consumers have a variety of reasons for choosing a digital wallet, including making online purchases, accessing online services, and paying bills. Digital wallets are particularly useful for those who frequently shop online, as they provide a convenient way to pay for their purchases.

      Consumers are adopting pay-with-mobile platforms

      Mobile commerce solutions are helping consumers engage with e-commerce in new ways. Now, more than ever, consumers are looking for ways to engage with brands on mobile. And with the rise of mobile commerce comes the need for solutions that can accommodate these preferences. With the adoption of smartphones and tablets, consumers now have a variety of devices on which to shop. But not all of them are equipped to make purchases with a device. In order to accommodate these users, mobile commerce platforms are incorporating features such as app-only purchasing.

      This feature allows consumers to make purchases through an app, with the option of accessing the product without having to share any personal data or make a purchase with a new account. By expanding functionality with these features, platforms can provide a robust shopping experience on mobile devices.

      Video is the new audio for shopping online

      Video is quickly becoming the new audio for online shopping. In fact, more than 50% of consumers say they prefer to shop online by watching product demos rather than reading reviews or descriptions on Amazon. This preference is likely due to the fact that consumers often cannot try products before purchasing them. When browsing online, consumers are able to see and try products in real-time, with no risk of purchasing the wrong item. But when shopping offline, consumers are at risk of receiving the wrong item.

      With video, however, consumers can see the product in action and make an informed purchase. This preference is further demonstrated by the fact that one-third of online shoppers say they’d prefer to shop online but are just too busy to visit a brick-and-mortar store. Video solves this issue by providing an immersive shopping experience that could increase online sales in the future.

      Consumers are using VPNs to secure their data

      Virtual Private Networks (VPNs) are a growing trend among e-commerce consumers to help keep their data secure while browsing online. VPNs allow users to anonymously connect to a network and hide their data by encrypting it and sending it through an intermediary server. This trend could be the result of recent news about data breaches and the ease of using VPNs. For example, in March 2018, it was reported that a major credit bureau, Equifax, was hacked resulting in the disclosure of millions of people’s personal data.

      using VPNs
      Source : Google Images

      To prevent such data breaches in the future, consumers are increasingly turning to VPNs, which help to hide users’ activity on the internet. These data security features could increase as mobile adoption continues to grow, as mobile usage is on the rise and is increasingly used for e-commerce. In fact, more than half of online shoppers report they made purchases on their mobile devices in 2017. This trend is expected to increase even more in the coming years, making VPNs a growing trend in e-commerce.

      Store loyalty cards are an effective marketing strategy

      Store loyalty cards are a great way to drive traffic to your store. In fact, nearly half of U.S. consumers have used a loyalty card to make a purchase. Loyalty cards are particularly effective when used offline. Consumers who have used a card at a store are much more likely to use another card at that same store compared with those who have never been offered a card.

      Store loyalty cards
      Source : Google Images

      This means that card-driven marketing can be an effective strategy for building a strong brand. In addition to increasing brand awareness, card-driven marketing can also be an effective way to drive traffic to your store. This is because those who have used a card are more likely to browse other stores, meaning that card-driven marketing provides a natural way to drive foot traffic.

      Conclusion

      The future of retail looks bright for consumers, with more options than ever before. Consumers have more choices when it comes to where they can shop, and they have access to a growing number of online retailers. The good news is that consumers are becoming increasingly comfortable shopping on their mobile devices, and they’re looking for ways to secure their data while browsing online. And with the rise of digital wallets, including mobile payments, consumers are becoming increasingly aware of the importance of data security when shopping online.

      Catrano

      Catrano

      Yes, I am a cat. I am not wearing shades, it's the trendiest version of google glasses. You see it just helps me look deeper into the intergalactic realm to find mice. At Appedus, I just jump on the keyboard in a frenzy, to what my human slaves call "writing an article". But they never give me a mouse to play with, I wonder why. If you are reading this then you know the cat talk. You are one of us. You are just a slave to this human form. You don't know yet. You will know soon. You puny humans. (Yes the cat @producthunt is my rich cousin)

      Next Post
      Impact-of-5G-Technology-on-Mobile-Apps-Appedus

      Amazing Impacts of 5G Technology on Mobile Apps

      Weekly Newsletter

      Top Apps This Week

      The-Top-Mobile-App-Trends-to-Watch-for-in-2023-appedus
      Featured

      The Top Mobile App Trends to Watch for in 2023

      by Editorial
      March 2, 2023

      In this article, we will explore the top mobile app...

      Read more
      The-future-of-mobile-virtual-events-and-webinars-appedus

      The Future of Mobile Virtual Events and Webinars

      February 22, 2023
      The-Rise-of-Mobile-Payment-and-Financial-Apps-Appedus

      The Rise of Mobile Payment and Financial Apps

      February 17, 2023
      Load More

      About Us

      Mobile App Development | Design | Marketing Magazine: Appedus

      Appedus is a mobile app ecosystem focused news publishing platform which covers various topics like app design, app development, app marketing and other relevant news, views or opinions. We also publish industry insights, e-books, developer interviews and e-magazines. You can get in touch with us on hola@appedus.com or you can snail mail us at

      Medianiti Ltd. Brooklands Business Park, Wellington Way, Weybridge KT13 0TT, United Kingdom

      Latest Articles & News

      How-to-Optimize-Your-Mobile-App-for-App-Store-Rankings-appedus

      How to Optimize Your Mobile App for App Store Rankings

      March 21, 2023
      Top-5-Free-Meditation-Apps-For-Android-appedus

      Top 5 Free Meditation Apps For Android

      March 20, 2023

      Important Links

      • Guest Post
      • Submit App Review
      • Submit PR
      • Mobile App Marketing
      • Mobile App Reviews | Top Android & iOS app reviews
      • Top Apps
      • Curated News
      • Advertise
      • Contact Us

      Subscribe

      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      No Result
      View All Result
      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      Welcome Back!

      OR

      Login to your account below

      Forgotten Password?

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
      Go to mobile version