• Guest Post   |
  • Submit App Review   |
  • Submit PR   |
  • Advertise   |
  • Contact Us
  • Login
No Result
View All Result
Advertisement
Mobile App Development | Design | Marketing Magazine: Appedus
Subscribe
  • Home
  • App Development
  • App Marketing
    • All
    • App Onboarding
    • App Store Optimisation
    • App User Engagement
    • Push Notifications
    How to market a mobile app

    6 ways to market a mobile app

    Latest mobile app trends

    6 Latest mobile app trends

    5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

    5 Ways To Promote Your Mobile App In A Smarter Way

    Get-Your-App-The-Most-Downloads-On-The-Apple-App-Store-Appedus

    How To Get Your App The Most Downloads On The Apple App Store

    Trending Tags

      • App Store Optimisation
      • App User Engagement
      • App Push Notifications
      • App Onboarding
      • App Analytics
    • App Design
    • App Reviews
      • All
      • Books & Reference
      • Business
      • Dating
      • Education
      • Finance
      • Fitness
      • Food & Drink
      • Health
      • iOS apps
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
      • Utilities
      • Video Editing
      6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

      6 Best iOS Productivity Apps You Can’t Live Without

      7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

      7 Reasons Why Every Business Should Be Mobile-Friendly

      The-top-ten-mobile-apps-all-travellers-should-use-appedus

      The top ten mobile apps all travelers should use

      5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

      5 Ways To Promote Your Mobile App In A Smarter Way

      What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

      What To Do If Your Cell Phone Is Lost or Stolen

      Free-Android-Meme-Maker-Appedus

      5 Best Free Android Meme Maker

      Zerodha Kite App Review

      Zerodha Kite App Review: A great way to start investing

      Crello App Review

      Crello App Review 2022 | An Attractive Editing Tool

      8fit App Review

      8fit App Review 2022 | Workouts and Meal Planner

      Trending Tags

      • Travel
      • fitness
      • Video Editing app
      • Utilities
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
    • App Events
    • Exclusive
    • Home
    • App Development
    • App Marketing
      • All
      • App Onboarding
      • App Store Optimisation
      • App User Engagement
      • Push Notifications
      How to market a mobile app

      6 ways to market a mobile app

      Latest mobile app trends

      6 Latest mobile app trends

      5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

      5 Ways To Promote Your Mobile App In A Smarter Way

      Get-Your-App-The-Most-Downloads-On-The-Apple-App-Store-Appedus

      How To Get Your App The Most Downloads On The Apple App Store

      Trending Tags

        • App Store Optimisation
        • App User Engagement
        • App Push Notifications
        • App Onboarding
        • App Analytics
      • App Design
      • App Reviews
        • All
        • Books & Reference
        • Business
        • Dating
        • Education
        • Finance
        • Fitness
        • Food & Drink
        • Health
        • iOS apps
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
        • Utilities
        • Video Editing
        6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

        6 Best iOS Productivity Apps You Can’t Live Without

        7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

        7 Reasons Why Every Business Should Be Mobile-Friendly

        The-top-ten-mobile-apps-all-travellers-should-use-appedus

        The top ten mobile apps all travelers should use

        5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

        5 Ways To Promote Your Mobile App In A Smarter Way

        What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

        What To Do If Your Cell Phone Is Lost or Stolen

        Free-Android-Meme-Maker-Appedus

        5 Best Free Android Meme Maker

        Zerodha Kite App Review

        Zerodha Kite App Review: A great way to start investing

        Crello App Review

        Crello App Review 2022 | An Attractive Editing Tool

        8fit App Review

        8fit App Review 2022 | Workouts and Meal Planner

        Trending Tags

        • Travel
        • fitness
        • Video Editing app
        • Utilities
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
      • App Events
      • Exclusive
      No Result
      View All Result
      Mobile App Development | Design | Marketing Magazine: Appedus
      No Result
      View All Result
      Home Featured

      The gaming industry is expected to reach $222 billion, according to a data.ai and IDC report

      The Gaming Spotlight 2022 study was issued today by data.ai (previously App Annie), the first unified data ai company, collaborating with International Data Corporation (IDC).

      by Editorial Team
      July 8, 2022
      in Featured, News-Curated, Tech
      Reading Time: 3 mins read
      0
      The gaming industry is expected to reach $222 billion, according to a data.ai and IDC report
      Share on FacebookShare on Twitter

      The Gaming Spotlight 2022 study was issued today by data.ai (previously App Annie), the first unified data ai company, collaborating with International Data Corporation (IDC). The analysis, which is powered by Game IQ, shows that mobile gaming accounts for 61 percent of the global gaming business, which is expected to reach $222 billion in 2022.

      According to the analysis, mobile gaming is expected to reach $136 billion in 2022, rising at 1.7 times the rate of the global gaming business. In Q1 2021, people downloaded 45 percent more mobile games per week than they did before the pandemic, totaling over 1.1 billion games per week. Consumers spent more than $1.6 billion each week on mobile games on iOS and Google Play in the first quarter of 2022, up 30% from pre-pandemic levels.

      Impact of COVID-19

      Despite the pandemic, the video game business is booming over the world. Lockdowns caused tremendous economic upheaval around the world. People, on the other hand, exercised social distancing and immersed themselves in the digital world to divert their attention away from the virus’s heinous effects. According to reports, the Indians spent about 7-8 hours per week playing online games, and their time spent climbed by 53% during the shutdown. As a result, the gaming industry exploded, and revenue skyrocketed.

      The following are some of the findings of the report:

      • The largest increase in market share for global consumer spending occurred in the Asia Pacific: In Q1 2022, China led the way, with North America and Western Europe accounting for half of all mobile gaming spending.
      • Gaming is becoming more accessible thanks to mobile devices: According to the survey, mobile gaming genre tastes are more diverse, with eight separate subgenres represented among the top ten games.
      • Core games still dominate consumer spending on app stores. Core Games featuring real-time online features like PvP (player-versus-player) or cross-platform play, such as PUBG Mobile, are among the most popular genres in gaming.
      • Appetite for Hypercasual & Simulation Games that are Simple to Play In 2021, there was a surge: 4x Battle Strategy games were the most monetizable genre in March, while Open World RPGs had the highest increase in consumer spending.
      • Increasing diversity: In the United States, nearly half of the top mobile games by consumer expenditure are female, although Gen X and Baby Boomers have seen continuous growth in mobile game spending.
      • Increased interest and monetization thanks to game streaming: Twitch, Omlet Arcade, and BOOYAH Live, for example, have seen accelerated development in engagement by focusing on community-building elements that foster real-time connection and exchanges between game streamers and their audiences.

      Expect Indian Gaming Industry To Cross $1 Billion Within Two Years, Says  Google

      “Mobile is democratizing the industry and is currently the key engine of digital gaming consumption growth. We’re seeing more diversity in gaming genres, which allows publishers to reach out to new players of all ages and genders “said Lexi Sydow, data.ai’s Head of Market Insights.

      “Our late-last-year US gamer survey results suggested that studios and publishers should prioritize rewarded videos and playable, and that contextual data about gamers will become more important over time as Apple, Google, other vendors, and regulatory bodies in several key countries prioritize customer data privacy and security,” said Lewis Ward, Director of Gaming and VR/AR, IDC.

      About data.ai

      data.ai is a machine learning platform that has clearly established the mobile standard and is currently transitioning to the unified data standard. Our objective as the trusted source for the digital economy is to be the first Unified Data AI company that blends consumer and market data to give artificial intelligence-powered insights. We are dedicated to assisting enterprise clients in creating successful digital experiences for their customers.

      About IDC

      IDC is the world’s leading source of market analysis, consulting services, and events for the information technology, telecommunications, and consumer technology industries. IDC’s global, regional, and local knowledge on technology, IT benchmarking and sourcing, and industry opportunities and trends is available in more than 110 countries. IDC’s research and analysis assist IT professionals, business leaders, and investors in making fact-based technology decisions and achieving their major business objectives. IDC is a wholly-owned subsidiary of International Data Group (IDG), the world’s largest tech media, data, and marketing services corporation, which was founded in 1964.

      mm

      Editorial Team

      We at Appedus are a group of digital nomads aggregating, writing, and publishing the best of the tech news in the mobile app ecosystem. Our constant endeavor is to get the most actionable news for you to use.

      Next Post
      10 Best Tips to Design Great UI for Your Mobile App

      10 Best Tips to Design Great UI for Your Mobile App

      Weekly Newsletter

      Top Apps This Week

      Google Now Just Made It Even Easier To Track Your Favorite TV Shows And Movies
      Featured

      Google Now Just Made It Even Easier To Track Your Favorite TV Shows And Movies

      by Editorial
      January 7, 2023

      Today’s announcement by Google of a new feature for their...

      Read more
      6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

      6 Best iOS Productivity Apps You Can’t Live Without

      December 31, 2022
      7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

      7 Reasons Why Every Business Should Be Mobile-Friendly

      December 26, 2022
      Load More

      About Us

      Mobile App Development | Design | Marketing Magazine: Appedus

      Appedus is a mobile app ecosystem focused news publishing platform which covers various topics like app design, app development, app marketing and other relevant news, views or opinions. We also publish industry insights, e-books, developer interviews and e-magazines. You can get in touch with us on hola@appedus.com or you can snail mail us at

      Medianiti Ltd. Brooklands Business Park, Wellington Way, Weybridge KT13 0TT, United Kingdom

      Latest Articles & News

      How to market a mobile app

      6 ways to market a mobile app

      January 18, 2023
      Best practices for mobile app design

      Best practices for mobile app design

      January 17, 2023

      Important Links

      • Guest Post
      • Submit App Review
      • Submit PR
      • Mobile App Marketing
      • Mobile App Reviews | Top Android & iOS app reviews
      • Top Apps
      • Curated News
      • Advertise
      • Contact Us

      Subscribe

      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      No Result
      View All Result
      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      Welcome Back!

      OR

      Login to your account below

      Forgotten Password?

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
      Go to mobile version