• Guest Post   |
  • Submit App Review   |
  • Submit PR   |
  • Advertise   |
  • Contact Us
  • Login
No Result
View All Result
Advertisement
Mobile App Development | Design | Marketing Magazine: Appedus
Subscribe
  • Home
  • App Development
  • App Marketing
    • All
    • App Onboarding
    • App Store Optimisation
    • App User Engagement
    • Push Notifications
    How to market a mobile app

    6 ways to market a mobile app

    Latest mobile app trends

    6 Latest mobile app trends

    5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

    5 Ways To Promote Your Mobile App In A Smarter Way

    Get-Your-App-The-Most-Downloads-On-The-Apple-App-Store-Appedus

    How To Get Your App The Most Downloads On The Apple App Store

    Trending Tags

      • App Store Optimisation
      • App User Engagement
      • App Push Notifications
      • App Onboarding
      • App Analytics
    • App Design
    • App Reviews
      • All
      • Books & Reference
      • Business
      • Dating
      • Education
      • Finance
      • Fitness
      • Food & Drink
      • Health
      • iOS apps
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
      • Utilities
      • Video Editing
      6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

      6 Best iOS Productivity Apps You Can’t Live Without

      7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

      7 Reasons Why Every Business Should Be Mobile-Friendly

      The-top-ten-mobile-apps-all-travellers-should-use-appedus

      The top ten mobile apps all travelers should use

      5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

      5 Ways To Promote Your Mobile App In A Smarter Way

      What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

      What To Do If Your Cell Phone Is Lost or Stolen

      Free-Android-Meme-Maker-Appedus

      5 Best Free Android Meme Maker

      Zerodha Kite App Review

      Zerodha Kite App Review: A great way to start investing

      Crello App Review

      Crello App Review 2022 | An Attractive Editing Tool

      8fit App Review

      8fit App Review 2022 | Workouts and Meal Planner

      Trending Tags

      • Travel
      • fitness
      • Video Editing app
      • Utilities
      • Lifestyle
      • Medical
      • Photography
      • Productivity
      • Shopping
      • Social
      • Travel
    • App Events
    • Exclusive
    • Home
    • App Development
    • App Marketing
      • All
      • App Onboarding
      • App Store Optimisation
      • App User Engagement
      • Push Notifications
      How to market a mobile app

      6 ways to market a mobile app

      Latest mobile app trends

      6 Latest mobile app trends

      5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

      5 Ways To Promote Your Mobile App In A Smarter Way

      Get-Your-App-The-Most-Downloads-On-The-Apple-App-Store-Appedus

      How To Get Your App The Most Downloads On The Apple App Store

      Trending Tags

        • App Store Optimisation
        • App User Engagement
        • App Push Notifications
        • App Onboarding
        • App Analytics
      • App Design
      • App Reviews
        • All
        • Books & Reference
        • Business
        • Dating
        • Education
        • Finance
        • Fitness
        • Food & Drink
        • Health
        • iOS apps
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
        • Utilities
        • Video Editing
        6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

        6 Best iOS Productivity Apps You Can’t Live Without

        7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

        7 Reasons Why Every Business Should Be Mobile-Friendly

        The-top-ten-mobile-apps-all-travellers-should-use-appedus

        The top ten mobile apps all travelers should use

        5-Ways-To-Promote-Your-Mobile-App-In-A-Smarter-Way-scaled-appedus

        5 Ways To Promote Your Mobile App In A Smarter Way

        What-To-Do-If-Your-Cell-Phone-Is-Lost-or-Stolen-appedus

        What To Do If Your Cell Phone Is Lost or Stolen

        Free-Android-Meme-Maker-Appedus

        5 Best Free Android Meme Maker

        Zerodha Kite App Review

        Zerodha Kite App Review: A great way to start investing

        Crello App Review

        Crello App Review 2022 | An Attractive Editing Tool

        8fit App Review

        8fit App Review 2022 | Workouts and Meal Planner

        Trending Tags

        • Travel
        • fitness
        • Video Editing app
        • Utilities
        • Lifestyle
        • Medical
        • Photography
        • Productivity
        • Shopping
        • Social
        • Travel
      • App Events
      • Exclusive
      No Result
      View All Result
      Mobile App Development | Design | Marketing Magazine: Appedus
      No Result
      View All Result
      Home Business

      Plume, a smart home services startup, gets a $300M investment from SoftBank

      SoftBank Vision Fund 2 spearheaded a $300 million minority equity investment in Plume, an AI-powered cloud platform that handles over 1 billion unique devices globally.

      by Editorial Team
      November 6, 2021
      in Business, Featured, Funding, News-Curated
      Reading Time: 4 mins read
      0
      Plume

      Source: Google Images

      Share on FacebookShare on Twitter

      Main Highlights:

      • SoftBank, estimating that 1 trillion connected devices will generate $11 trillion in value by 2025, is investing heavily in the broadband connectivity and IoT industries.
      • Plume is now valued at $2.6 billion, with $697 million raised to date. In February, the communications firm raised $270 million at a $1.35 billion value, making it a unicorn.
      • A stable, secure connection and pleasant overall experiences in our homes are must-haves, according to Diner.
      • Diner claims to be the leader in innovative home services, a key component of full house connectivity.

      Plume, an artificial intelligence-powered cloud platform, has recently announced a $300 million capital injection from a new round of minority equity investment led by SoftBank Vision Fund 2. The firm controls over 1 billion unique devices worldwide and has raised an additional $300 million in funding. SoftBank, which predicts that 1 trillion connected devices would generate $11 trillion in value by 2025, will use this cash to make significant investments in broadband connection and Internet of Things (IoT) businesses.

      With this round, Plume’s valuation has climbed by more than $1 billion, bringing it to $2.6 billion, with a total of $697 million raised to date. With a $270 million financing round valued at $1.35 billion, the communications business became the first unicorn in history in February of this year.

      In a recent interview, Fahri Diner, the founder and CEO of Plume, highlighted what this investment means for the company’s position as a broadband connection provider. In addition, Diner stated that as a company with excellent growth margins and a solid dedication to innovation, this cash would allow it to spend more aggressively in research and development to expand its product and service portfolio significantly.

      Connectivity services by Plume

      Diner noted that the epidemic demonstrated the importance of having reliable, secure internet in our homes and a great overall experience. According to him, people used to feel that to benefit from the best connectivity and audiovisual experiences, for example, they needed to be at work, but this has changed. According to what you are aware of, this is no longer the case.

      It believes there is a “massive market opportunity” among the 20,000 existing communications service providers, which the company calls “massive” (CSPs). Diner claims that, even though they currently have over 240 locations and are continuously expanding, they have only a tiny share of the market compared to the size of the market.

      SoftBank 1
      Source: Google Images

      They have an excellent opportunity to continue to make significant strides forward in all growth dimensions in conjunction with a partner such as SoftBank.

      Rather than simply providing connectivity for the home, the game has spread into the living room, increasing the breadth of services available to users. The features listed above include managed Wi-Fi and parental controls, access controls, motion detection, and device security. So I believe that both traditional service providers and over-the-top service providers, such as giant corporations — such as Amazon, Google, and others — are exploring providing in-home services. As a result, this is a vital growth area for everyone in the organization.

      Device adoption in 2022 for IoT

      Diner asserts that the company has a commanding position in innovative home services — a vital component of the linked whole-home experience. He believes that even after reaching 1.2 billion connected devices on Plume’s cloud-managed software-defined network, there is still room for growth in 2022, the year of the next era of personalization.

      Diner believes that, in contrast to the previous two decades, when the consumer’s primary need was performance, fueled by entertainment and sociability, the consumer’s immediate need in the home moving forward into the next phase is for customization.

      Individuals seek personalized cross-device experiences. And this is because of the proliferation of devices in today’s homes — what companies refer to as the Internet of Things ecosystem. He claimed that the technologies and enablers propelling forward are no longer silicon and increased speeds but rather data, cloud, and artificial intelligence in that setting.

      Data, cloud, and AI are essential components that the company will use in its next phase of personalization to provide an exceptional 360-degree experience to customers. Diner stated that these components, in addition to embracing open source technology, will help the company reduce expenses and make its products and services more accessible to a broader audience.

      Expectations for Q4 of 2021

      Plume expects to make two rather significant product announcements this quarter as a result of this latest funding. Diner highlighted, however, that these measures have been on the table for an extended period.

      He noted that they are making some new announcements and, partly because of this money, they will speed their innovation even more. As a result, they’ll continue to see big news and intriguing product releases from them in 2022.

      mm

      Editorial Team

      We at Appedus are a group of digital nomads aggregating, writing, and publishing the best of the tech news in the mobile app ecosystem. Our constant endeavor is to get the most actionable news for you to use.

      Next Post
      Core Loop

      Core Loop raises $12M to develop a blockchain-powered sandbox MMO

      Weekly Newsletter

      Top Apps This Week

      Google Now Just Made It Even Easier To Track Your Favorite TV Shows And Movies
      Featured

      Google Now Just Made It Even Easier To Track Your Favorite TV Shows And Movies

      by Editorial
      January 7, 2023

      Today’s announcement by Google of a new feature for their...

      Read more
      6-iOS-Productivity-Apps-I-Cant-Live-Without-appedus

      6 Best iOS Productivity Apps You Can’t Live Without

      December 31, 2022
      7-Reasons-Why-Every-Business-Should-Be-Mobile-Friendly-appedus

      7 Reasons Why Every Business Should Be Mobile-Friendly

      December 26, 2022
      Load More

      About Us

      Mobile App Development | Design | Marketing Magazine: Appedus

      Appedus is a mobile app ecosystem focused news publishing platform which covers various topics like app design, app development, app marketing and other relevant news, views or opinions. We also publish industry insights, e-books, developer interviews and e-magazines. You can get in touch with us on hola@appedus.com or you can snail mail us at

      Medianiti Ltd. Brooklands Business Park, Wellington Way, Weybridge KT13 0TT, United Kingdom

      Latest Articles & News

      How to market a mobile app

      6 ways to market a mobile app

      January 18, 2023
      Best practices for mobile app design

      Best practices for mobile app design

      January 17, 2023

      Important Links

      • Guest Post
      • Submit App Review
      • Submit PR
      • Mobile App Marketing
      • Mobile App Reviews | Top Android & iOS app reviews
      • Top Apps
      • Curated News
      • Advertise
      • Contact Us

      Subscribe

      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      No Result
      View All Result
      • Advertise
      • App Events
      • Appedus
      • Contact Us
      • Exclusive at Appedus
      • Our Authors, Contributors & Writers
      • Privacy Policy
      • Submit App for Review
      • Submit Free Press Release
      • Thank You
      • Tip-Off
      • Write For Us | Mobile App Development Guest Post
      • Write For Us | Mobile App Development Guest Post Paid

      © 2022 Appedus - Appedus All Right Reserved

      Welcome Back!

      OR

      Login to your account below

      Forgotten Password?

      Retrieve your password

      Please enter your username or email address to reset your password.

      Log In
      This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.
      Go to mobile version