Instagram has become much more than just another social media platform. There are millions of people who use the application regularly. Businesses now consider social media a vital part of their marketing strategy. So, they try to do everything to develop a strong online presence. After all, it helps them generate more sales. However, this is easier said than done. Not everything is as simple as navigating through the channels on Cox cable bundles.
Top 5 Ways to Gain More Instagram Followers
If you are struggling to increase your Instagram followers, then you are not alone. Many businesses find it difficult to do just. So, what should you do? Well, there are five ways that can help you gain more followers. Let’s have a look at them:
Optimize Your Instagram Account
Before you even think of getting more followers, you have to make sure that your Instagram account is fully optimized. Your brand’s bio is really important. You can think of it as the homepage of your account. Also, how would people be able to recognize your brand without a proper bio, profile image, and image captions? If you write the bio and select an image, then this will help you set the foundation of your brand identity. You can also provide the link to your website in the bio. This will get your site more traffic! Another thing which you would like to do is to shorten your username. Also, make it as search-friendly as possible. This will allow the audience to find you easily.
Keep A Content Calendar
If you are running a professional account, then the worst thing that you can do is to post content randomly, and that too at haphazard times. This is one thing which you should avoid doing at all costs. It is advised to create a content schedule. Typically, a brand shouldn’t post more than a few times. Otherwise, it would be considered spamming. You should be consistent when it comes to sharing content. If you create a schedule and stick to it, then this will create a consistent experience for your followers. This would help keep your audience in the know.
Get Brand Advocates and Partners to Post Your Content
As a business owner, you should know the value of your audience. And as you start to grow on Instagram, you will be getting more customers and buyers. One way to gain the attention of your potential consumers is to get in front of them. You can do that with the help of user-generated content. This is a tactic that will allow your brand to get in the feeds of your customers. Moreover, you can consider running a contest to promote your business even more.
Another thing that you can do is to work with different influencers. This will give your business a huge push, and more people will start to follow you. When the influencers share your content, many interested buyers will contact you about your offerings. You just have to make sure to provide something of value and don’t be too salesy.
Showcase Your Instagram
People will never be able to know about your Instagram unless you promote it. Therefore, it will be a good idea to list your Instagram account on your website along with other social media accounts on your website. You can also think about cross-promoting across different social media platforms. For instance, you can promote your Instagram through Facebook. But never ask for a follow! Instead, make sure that you share meaningful content on your Instagram so that people can have a reason to follow you there.
People usually underestimate the power of hashtags. Well, you should not make this mistake! You see, hashtags can be an excellent tool for discovery. It can allow more people to find you on the platform with greater ease. However, using the right hashtags is an art. For selecting the perfect hashtags, you have to make sure that they are not too populated. In addition, it is advised to choose the hashtags which you think your audience is most likely to search for. There are also different tools that you can opt for to monitor the performance of a hashtag.
Instagram is easily one of the biggest social media platforms. It is continually growing in popularity. This is why it makes perfect sense why businesses want to grow their online presence on the platform. So, if you are looking for ways to boost the number of followers on Instagram, then just follow the above-mentioned tips, and you will be just fine!